Last Updated: 9th March 2025

At Lead Cartel, we are committed to protecting your privacy and ensuring transparency in how we collect, use, and safeguard your personal data. This Privacy Policy outlines how we process information in compliance with GDPR (General Data Protection Regulation), CCPA (California Consumer Privacy Act), and POPIA (Protection of Personal Information Act—South Africa)

1. Information We Collect

We collect the following types of personal data:

Contact Information: Name, email address, phone number, and business details.
Account Information—Username, password, and billing details for subscription services.
Usage Data—Interactions with our platform, IP address, device information, and browser type.
Marketing Preferences—Your choices regarding promotional communications.

2. How We Use Your Data

We process your data for the following purposes:

Service Delivery—Providing access to our platform, customer support, and billing management.
Marketing & Communications—Sending product updates, newsletters, and relevant offers with your consent.
Analytics & Improvements—Understanding user behavior to enhance platform performance and user experience.
Legal & Compliance—Ensuring compliance with applicable laws and protecting against fraudulent activity.

3. Legal Basis for Processing (GDPR Compliance)

Under GDPR, we rely on the following legal bases to process your data:

Consent: When you opt in to receive marketing communications.
Contractual Obligation: When data processing is necessary to fulfill our services.
Legitimate Interests: For analytics, fraud prevention, and platform improvements.
Legal Compliance: When required by law to disclose data.

4. Your Rights Under GDPR, CCPA & POPIA

Right to Access— Request a copy of the personal data we hold about you.
Right to Rectification—Request corrections to inaccurate or incomplete data.
Right to Erasure (Right to be Forgotten) – Request deletion of your personal data.
Right to Restrict Processing—Limit the processing of your data under certain conditions.
Right to Data Portability—Request your data in a structured, machine-readable format.
Right to Object—Opt out of marketing communications at any time.
Right to Lodge a Complaint—File a complaint with the relevant data protection authority if you believe your data is mishandled.

To exercise any of these rights, contact us at [email protected].

5. Data Retention Policy

We retain your personal data only as long as necessary to fulfill the purposes outlined in this policy or as required by law. After this period, we securely delete or anonymize your data.

6. Data Security & Breach Notification

We implement industry-standard security measures to protect your data from unauthorized access, alteration, or destruction. In the event of a data breach, we will notify affected users and relevant authorities as required by GDPR, CCPA, and POPIA regulations.

7. Cookies & Tracking Technologies

We use cookies and tracking technologies to enhance your browsing experience. You can manage your cookie preferences through your browser settings. By continuing to use our website, you consent to our use of cookies.

8. Third-Party Data Sharing

We do not sell personal data. However, we may share limited data with:

Service Providers & Integrations—For payment processing, analytics, and customer support.
Legal Authorities—When required to comply with legal obligations.
Marketing Partners—Only when you have given explicit consent.

9. International Data Transfers

If you are accessing our services from outside the United States, your data may be transferred and stored in different jurisdictions. We ensure appropriate safeguards are in place for cross-border data transfers.

10. Changes to This Policy

We reserve the right to update this Privacy Policy as needed. Any changes will be posted on this page, and continued use of our services constitutes acceptance of the revised policy.

For any questions or concerns regarding this Privacy Policy, please contact us at [email protected]